Welcoming Customers Toolkit

Helping small businesses welcome customers with disabilities
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Person in a wheelchair shopping for food In a deli.

The ADA and Your Business

An overview

A grab-and-go summary to use at meetings or on the fly

Do this

Be sure all staff have some basic knowledge of the ADA and serving patrons with disabilities. Ensure that someone on the premises is empowered to provide support quickly.

Not this

Forget that regardless of your policies, frontline staff often are the ones to directly serve a customer with a disability or to make a decision related to implementing the ADA.

Do this

Be flexible in how you serve customers.

Not this

Assume that how you typically provide your goods or services is fine for every person and that there is never a need to modify a policy.

Do this

Welcome service animals and their handlers to your business.

Not this

Assume either that a dog is a pet or that you cannot ask appropriate questions about a service animal.